Fraser & Neave Holdings Bhd Annual Report 2021
BUSINESS PERFORMANCE REVIEW (continued) STRATEGIC OBJECTIVE : 2 INCREASE PRODUCTIVITY & PROFIT Key Initiatives Achievements Automation in plants/warehouses • Opened an ASRS-equipped Regional Distribution Centre at Rojana in November 2021 with a capacity of 30,000 pallets, which allows greater distribution and cost e!ciencies. – A fully integrated distribution centre with an enterprise resource planning system and e!cient information flow. Use of renewable energy • Commissioned solar PV system on roof in Rojana with 1MWp capacity in April 2020, which will reduce energy costs by almost THB5 million per year. STRATEGIC OBJECTIVE : 3 ENHANCE STAKEHOLDER RELATIONSHIPS Key Initiatives Achievements Cementing ties with hawkers • Building on the LINE app for hawkers, the team continued to organise activities as well as keep the close to 20,000 members updated on relevant news via the platform. • Supported hawkers with collaterals and decorations that are both functional and attractive, while increasing brand visibility. • TEAPOT products were distributed for free to LINE members from April to July 2021 in a gesture of appreciation for their loyalty as well as to help them sustain their business during the lockdown. • TEAPOT organised a nationwide Hawker Loyalty Campaign, encouraging hawker customers to earn points and redeem various prizes via an o!cial LINE account – “TEAPOT Ying Chai Ying Dai”. Contributing to dairy farmers • Helped to install a water storage tank for the use of 24 dairy farms and 180 families in Chaiyaphum Province. • Contributed a Grass/ Corn Silage Bundling machine and a Tiller Fertiliser machine to Thepsathit Dairy Cooperative in Chaiyaphum Province, which helps to reduce cow feed costs by reusing cow waste as fertiliser for corn and corn silage fermentation. 070 B u s i n e s s R e v i e w FOOD & BEVERAGES THAI LAND
Made with FlippingBook
RkJQdWJsaXNoZXIy NDI1NzQx